How to check your AI visibility without buying an agency report
Two patterns usually show up. First, the same few competitors appear consistently, because their facts are repeated across many independent sources. Second, pages with plain factual answers and a visible pricing section get quoted far more often than long marketing pa GEO is the practice of getting your business into those answers. It is not classic SEO with a new label. AI systems assemble facts from hundreds of sources, weigh how consistently a brand appears across them and only then decide whom to ment The fix is unglamorous: rewrite the key service pages so they answer specific questions in clear language, keep the facts identical everywhere, and get mentioned on industry directories.
Duplicating content only makes things wo Ask an AI assistant a question from your niche and look at the answer. In many cases it names a handful of companies and leaves everybody else out. That quiet absence is costing you leads every single day, and you never see it in analyt You still need the basics – speed, clean indexing, internal links. GEO simply sits on top of it and decides whether your page is mentioned when the answer is written by a model rather than a search eng The audit itself is cheaper than it sounds.
Write down ten questions your customers would ask before they contact you. Run them through several assistants. Record which brands come up, in what order, and whether your domain is cited as a sou The second cause is a missing footprint. A claim repeated on a dozen independent sites reads as reliable; the same claim on a single company page reads as promotion. Review platforms do more for AI visibility than most people exp This does not cancel the technical side: speed, clean indexing, internal linking still matter.
The difference is who assembles the final answer – a search engine or a model – and what it chooses to c To see the current state of your own brand, run a visibility check: AI ChatGPT visibility check (https://realpav.ru/en/geo-check/) check shows the questions where you appear, the ones where rivals are named instead of you, and the pages that need rewriting fi Most companies have no idea if AI assistants mention them. The usual assumption is “we rank well, so we must be fine”, and it is often wrong: a page can sit in the top ten for years and still never appear in a generated ans A quick way to see where you stand: run the same three questions your customers would ask – one about the pain point, one about pricing, one about who does it best – through two or three AI assistants.
